The process is the following. We have a business development team around the country, in all 10 provinces, and they knock on the doors of industry and ask the companies which problems keep them up at night and what they would be able to do if they had some more expertise in their companies. Keep in mind that we are a country of SMEs, and a lot of companies don't have in-house resources for R and D.
When our business development specialists receive some idea of the possible problem, which could lead to commercialization and so on, they go back to the university or college. Because they've been trained to do that matchmaking, they can locate an appropriate professor or school dean. One of their graduate students is then embedded in the company or the not-for-profit.
That requires preparing a project description, which is submitted to the Mitacs research committee. It is sent out for peer review.