I just wanted to go back to one of the pieces I asked you about in my question, which is that we know that many countries.... You take a country like Hong Kong. It obviously isn't a low-income country, but Hong Kong is finding itself now with a huge number of deaths as a result of the pandemic, when it was doing very well at the very beginning of the pandemic in term of its public health protocols.
What we're hearing, though—and I have been checking this out in a lot of medical journals—is that a lot of people in Hong Kong do not want to take vaccines because of cultural issues. They don't trust vaccines; they don't understand them. There are all kinds of reasons why many countries don't want to take vaccines or the uptake is low.
What do you think one can do about that? What's a good strategy to deal with cultural issues? You cannot make people do something if they don't want to, but is there a creative way to get people to take up vaccines? What are the ways to do that?