We absolutely need to strengthen local news. Taxation is one method of doing so.
I also think we need to think about where people are starting to spend their time. A lot of studies have been done showing that Canadians are increasingly turning to influencers to get their information. We have a tendency to say that we don't like it, because influencers are not regulated and they do what they want. I've spoken to a lot of influencers and creators who take responsibility but are a bit overwhelmed by it all. It's a very tough environment. I myself am a full-time researcher who works to better understand what's going on, and I find it hard.
In my opinion, we absolutely have to invest in the production of local news. How we do that, though, is very important. We have to think about how to do it well and properly understand the information ecosystem. We also have to think about who will share local information and how we can equip them.
