Well, I kind of answered that question earlier. I would say that it is a factor, but it wouldn't be the overwhelming factor. Essentially, it's really about how to measure the entire spectrum. Right now, I would say that most of the analyses given that we see in the media actually apply a linear analysis on the impact of the policy. What we do is look at the periphery, the whole thing, including fertilizers and the energy used to process everything, and that's when you see that it's really a matter of scope. I think that's what's missing out there to allow Canadians to appreciate what's going on.
Of course, grocers certainly deserve their fair share of the blame. We just heard from the CBC about the scaling issue with meat. That can actually increase the price of food by either voluntary error or error. Certainly, there are a lot of factors that can contribute, but it's important to give the big picture, the whole picture, so that Canadians can appreciate exactly what's going on.