—of people who use it exclusively. On top of that, you obviously have the explosive growth in wireless services. It's not to say it's the only form of competition, but it's certainly meaningful competition and broadly available to most consumers in Canada.
It really is important to recognize that in many markets today there are three facilities-based alternatives: the telephone company, the cable company, and at least one, if not multiple, wireless providers who are not affiliated with the telephone company in the marketing question. Our view, obviously, is that it's time to rely on that competition to ensure that the best offers are available to consumers and not have the regulatory handicap in place.
On the business side of the market, we are moving east into Ontario and Quebec in a facilities-based way, and we have been growing that business and taking on Bell and other competitors increasingly.