It's about connecting supply and demand. The inventory has been in place for a dozen years. We did not start out with 2,000 professionals, but with only a few hundred of them. There was a ripple effect: some people found it rewarding to be able to provide services in French, and other professionals registered. The inventory is now part of the provincial landscape, and it is growing. It's important for people to be able to find someone who will provide them with services in French. If someone asks for those services, but they are not available the first time, they will try again a second and then a third time, before they stop asking. That is sort of what connecting supply and demand means.
If, for example, a parent decides to send their child to a school from the francophone school board, and asks for the services of a francophone pediatrician and obtains them, it is very likely that this parent will increasingly want to become integrated into their region's francophonie, as they will see that not only schools are available, but there are also health services, the business world, post-secondary education. In short all sorts of services are available.
Everyone needs health services at some point. Take the example of sixth-grade students who need to get their human papilloma virus vaccine, which is somewhat controversial. If their school used a francophone nurse to explain to them why they need the vaccine, they would disconnect less from their community than if the school apologized for not finding a francophone and sent them an anglophone because they all understand English anyway. So health is really important.
I will share a little 30-second anecdote. We went to an elementary school in Vancouver to encourage students to exercise more. We had a French-speaking player from BC Lions explain to all the students how important exercise is. They did a paced run twice around the school with Rolly Lumbala, and Radio-Canada came to film it. That is the type of activity that enriches the francophone community: building structures on the themes of health and mutual assistance. That is more of less what the movement's philosophy is.