I'll start with the reason it's important. There are many reasons. Whether you want to talk about social justice or economic progress, the point is if we wanted to really have an edge in quantum or even other areas of STEM, AI, or many other areas where there's an under-representation of women, we are just not using the full talent that is out there.
What we know already from studies is there's no actual fundamental reason why women cannot contribute to these areas. In fact, they have been, but they just haven't had the equal opportunities or resources. From that perspective, it's just not very efficient or optimal to be only tapping into part of the whole workforce. We're losing out on ideas. We're losing out on economic progress. Of course, this is a matter of social justice as well. Those are reasons why this is an important issue.
Going forward with GBA+, I know that NSERC, for example, in all of its funding applications now insists on that. There are also some additional measures in place for training for highly qualified personnel, as they're called, which are basically students and post-docs, where any kind of funding has to include some level of effort towards being more inclusive. However, these, I believe, are still at a level which are token. We need to be much more proactive about this, because the fact is the needle has not moved in over a decade.
What we are trying to advocate for is a much more structured and scientific approach, which is about applying full frameworks, setting the goals, incentivizing this kind of work, providing value for it, celebrating it and attaching dollars to it. In the end, this is just like every other goal: it needs resources and dollars.