Evidence of meeting #34 for Official Languages in the 39th Parliament, 2nd Session. (The original version is on Parliament’s site, as are the minutes.) The winning word was mandate.

A recording is available from Parliament.

On the agenda

MPs speaking

Also speaking

Hubert T. Lacroix  President and Chief Executive Officer, Canadian Broadcasting Corporation

9:20 a.m.

President and Chief Executive Officer, Canadian Broadcasting Corporation

Hubert T. Lacroix

That's a very hypothetical question, Mr. Nadeau, because, that evening, Radio-Canada chose not to broadcast the gala. Radio-Canada chooses to broadcast other galas. If you observe what's been done for a number of years, there are numerous galas. For example, Radio-Canada chooses to broadcast the Gala de l'ADISQ, the Gala des Olivier, the Soirée des Jutra and the Prix Gémeaux. When it makes its choices, it tries to present the greatest artisans and the best-known individuals to its francophone audience.

9:20 a.m.

Bloc

Richard Nadeau Bloc Gatineau, QC

As regards the mandate, whether it's that of Radio-Canada or that of the CBC, shouldn't you present culture in general across Canada? Perhaps we missed the boat that evening, didn't we?

9:20 a.m.

President and Chief Executive Officer, Canadian Broadcasting Corporation

Hubert T. Lacroix

You're absolutely right. And during the year, there are more than 200 occasions when we try to build that kind of bridge. You're also right in saying that we could have done better that evening.

9:20 a.m.

Bloc

Richard Nadeau Bloc Gatineau, QC

Thank you, Mr. Chairman.

9:20 a.m.

Conservative

The Chair Conservative Steven Blaney

Thank you, Mr. Nadeau.

We'll go over to Mr. Godin.

9:20 a.m.

NDP

Yvon Godin NDP Acadie—Bathurst, NB

Thank you, Mr. Chairman.

Good morning, Mr. Lacroix.

What is Radio-Canada's real mandate?

9:20 a.m.

President and Chief Executive Officer, Canadian Broadcasting Corporation

Hubert T. Lacroix

Radio-Canada's mandate is very clear and stems from the act. Our obligation is to inform and entertain Canadians through essentially Canadian programming on the largest possible number of platforms in order to interest the largest possible number of Canadians.

9:20 a.m.

NDP

Yvon Godin NDP Acadie—Bathurst, NB

You've often said that, if it were to be done over again... What would actually do, if you could go back in time?

9:20 a.m.

President and Chief Executive Officer, Canadian Broadcasting Corporation

Hubert T. Lacroix

We could have done things differently that evening. I'm not the program director, Mr. Godin. The people who have much greater expertise than I in editing this kind of event, which lasts three and a quarter hours and is cut down to 44 minutes, would be in a better position than I am to answer that. We could have done a better job to reflect the diverse nature of the performances.

9:20 a.m.

NDP

Yvon Godin NDP Acadie—Bathurst, NB

I understand, but the vice-president of Radio-Canada clearly said that the audience was anglophone, that that was the target audience and that people would have changed channels. That's insulting; it hurts a little. I haven't just heard Johnny Cash on English-language television! You don't change channels every time you hear singers that I've liked. They're singers. We're not talking about presenting a film with subtitles; we're talking about someone who sings. When our aboriginal people sing, do people change channels? That's what hurts. If you recognize that, it's appreciated.

9:20 a.m.

President and Chief Executive Officer, Canadian Broadcasting Corporation

Hubert T. Lacroix

Mr. Chairman, I hope that's what you've understood from my remarks. Mr. Godin, I hope that's what you've understood as well.

9:20 a.m.

NDP

Yvon Godin NDP Acadie—Bathurst, NB

It's unfortunate that someone says people will change channels because it's in a certain language. We're tired of hearing that. That doesn't promote the two official languages or our communities in our country.

You also talked about Tout le monde en parle. That's a program for Quebec. Is there one for the rest of Canada? That's why I was talking to you about the mandate.

9:20 a.m.

President and Chief Executive Officer, Canadian Broadcasting Corporation

9:20 a.m.

NDP

Yvon Godin NDP Acadie—Bathurst, NB

We also see that programs broadcast in the Atlantic region don't go any further than Madawaska. As for the National Hockey League or the program Tout le monde en parle, why is that reserved for Quebec? Isn't Radio-Canada a national television network?

9:20 a.m.

President and Chief Executive Officer, Canadian Broadcasting Corporation

Hubert T. Lacroix

Mr. Godin, I'm pleased to answer that question because, once again, that's related to the mandate of each of the programs. The people who program them or who have expertise in that field appeal to an audience, in this case a francophone audience. The program's mandate is to target a fundamentally Québécois audience. And that's not a hidden agenda. On the contrary, it's very clear. Other programs build bridges across Canada. They focus, for example, on agriculture or entertainment. In many cases, the mandate does not simply focus on one specific region or audience.

9:25 a.m.

NDP

Yvon Godin NDP Acadie—Bathurst, NB

They invite people from France on Tout le monde en parle, but they don't invite a lot from elsewhere in Canada. And yet we're talking about Radio-Canada.

9:25 a.m.

President and Chief Executive Officer, Canadian Broadcasting Corporation

Hubert T. Lacroix

Mr. Godin, I hear you and I can tell you that the number of people taking part in our programs properly reflects news and current affairs, so that all Canadians are interested in a program such as Tout le monde en parle. However, the mandate is essentially regional. We have a lot of programs whose mandates—

9:25 a.m.

NDP

Yvon Godin NDP Acadie—Bathurst, NB

We're talking about mandates, and I'm thinking about our singer from Quebec who went to Toronto. I watch the national news and I think it almost solely reflects the reality in Montreal. At one time, your company was called Radio-Canada; then it was called Radio-Québec, and now it could virtually be called Radio-Montréal. Let's be frank: the national news doesn't concern other regions than Quebec.

9:25 a.m.

President and Chief Executive Officer, Canadian Broadcasting Corporation

Hubert T. Lacroix

Mr. Godin, what you're telling me is interesting. When I go to Quebec City, people tell me that Montreal is the centre of attraction. When I go to the Gaspé Peninsula, they tell me that Quebec City is the problem, that everything is related to that city. In western Canada, everyone tells me about Toronto. North of Winnipeg, everyone tells that Winnipeg is the problem. What I'm fundamentally telling you is that there is a perception related to the place where you live.

9:25 a.m.

NDP

Yvon Godin NDP Acadie—Bathurst, NB

When you go to Montreal, do people talk to you about Montreal or the Gaspé Peninsula?

9:25 a.m.

President and Chief Executive Officer, Canadian Broadcasting Corporation

Hubert T. Lacroix

They talk about Montreal, but they are very interested in watching news that concerns all of Quebec and Canada.

9:25 a.m.

NDP

Yvon Godin NDP Acadie—Bathurst, NB

Let's go back to the events that are the reason why you are here today. The program that was limited to 44 minutes could have reflected Canada better.

9:25 a.m.

President and Chief Executive Officer, Canadian Broadcasting Corporation

Hubert T. Lacroix

You're absolutely right, and, once again, I repeat that we could have done a much better job that evening by reflecting the diversity of all artistic performances that we heard at that event.

9:25 a.m.

NDP

Yvon Godin NDP Acadie—Bathurst, NB

We'll see what it's like next year.

9:25 a.m.

Conservative

The Chair Conservative Steven Blaney

Thank you very much, Mr. Godin.

Now we'll continue with Mr. Denis Lebel.