That's a really interesting question. It's a little in that balance around anonymity and when that news breaks. We work very hard to maintain the privacy of producers.
You talked a bit about social media. After that first call from the CFIA, the first reaction is to hunker down and not let anybody know, so we try to be really sensitive to that. We talk about resources that are available, the possibility of bringing.... When we make that first visit, it's a very delicate time—and I would use that expression—but absolutely, I think that's a place we can continue to make progress.
As I said, we do it with provincial health partners and associations. Producers' relationships with their own associations are a little different in all of our sectors. In some of those circumstances, they would like to talk to someone from their association first, or a neighbour—somebody who understands what they're going through. We often see, in the animal health space, that new farms reach out and talk to somebody who went through it last time. I think we can see that.